We help businesses articulate their vision, mission, and value proposition in a clear and compelling way. Our Corporate Communications and Public Relations Audit Services are designed to scrutinize and enhance your existing communications and PR strategies, ensuring they effectively align with your business objectives and resonate with your target audiences. Our goal is to leave you with specific plans and processes that are effective and repeatable. This includes:

• Communications Inventory

• Message Consistency Evaluation

• Stakeholder Analysis

• Competitive Benchmarking

• Recommendations for Improvement

Through our Corporate Communications and Public Relations Audit Service, we empower you with strategic insights and recommendations that lead to tangible improvements in your communications efforts.

As your PR agency liaison, we bridge the gap between your organization and your existing public relations agency, enabling you to focus on growing your business. Acting as a trusted mediator and collaborator, we ensure that your company's vision, goals, and strategies are effectively communicated and executed by your PR agency with an emphasis on:

• Strategy Alignment

• Campaign Coordination

• Performance Tracking

• Agency Communication

We aim to ensure that your investment in a PR agency yields the best possible results, aligning with your strategic objectives and enhancing your corporate reputation.

With our In-House PR Training & Guidance Services, we bolster your existing public relations or marketing team's capabilities, enabling them to deliver impactful and strategic communication efforts that align with your organization's public relations objectives. This includes:

• In-Depth Audit Services

• Skills Enhancement

• Strategy Development

• Content Creation Support

• Media Relations Support

• Performance Analysis

Our Crisis Planning Services are designed to equip your business with a robust framework to anticipate, prepare for, and mitigate potential crises that could impact your operations and reputation. Here's a deeper dive into our offering:

• Risk & Vulnerability Assessment

• Crisis Management Plan Creation

• Crisis Team Formation and Training

• Scenario Planning

• Plan Updating and Refinement

With our Crisis Planning Services, you will be well-prepared to handle any crisis situation, protecting your reputation and ensuring business continuity. We provide you with the tools and training you need to respond quickly, effectively, and with confidence.

In the heat of a crisis, every interaction with the media matters. We can guide you in crafting compelling narratives, preparing for media interactions, and effectively managing media relationships during a crisis. Our approach ensures that your messaging is consistent, transparent, and supports your overall crisis management strategy. This includes:

• 24/7 Crisis Response Support

• Crisis Situation Analysis

• Stakeholder Communication Management

• Media Relations

• Crisis Management Team Coordination

• Ongoing Crisis Monitoring

We stand with you every step of the way, managing communications effectively to safeguard your reputation and support your recovery.

Our Post-Crisis Analysis and Recovery Services are designed to help your organization recover from a crisis and emerge stronger. We focus on understanding the impact of the crisis, learning from the experience, and rebuilding trust with your stakeholders. Here are our key offerings:

• Crisis Impact Analysis

• Crisis Response Evaluation

• Reputation Rehabilitation Strategy Plan

• Employee Communication and Engagement

• Stakeholder Engagement

• Crisis Management Plan Update

We aim to turn your crisis experience into an opportunity for learning and improvement, strengthening your organization's resilience for the future.

We understand that selecting and integrating a new PR agency into your business can be a complex process. That's why we offer a comprehensive service to guide you through this critical transition. Our PR Agency Selection & Onboarding service offers:

• PR Agency Selection Assistance

• RFP Development and Review

• Agency Pitch Facilitation

• Onboarding Facilitation

• Integration Strategy

• Performance Evaluation and Feedback Mechanisms

By taking the uncertainty and complexity out of the agency hiring process, Counterculture Strategies allows you to focus on growing your business.

At Counterculture Strategies, we offer a range of valuable services that can enhance and support the work of existing PR agencies:

• Crisis Communication Support

• Team Upskilling

• Strategic Consulting

• On-Demand Support

• Agency Audits

• Collaborative Projects

With Counterculture Strategies, you're not just hiring a consultant; you're gaining a strategic partner dedicated to enhancing your agency's success and your clients' satisfaction.